How Hard Candy Flavors Are Made | WIRED
WIRED
11 min, 53 sec
An exploration of how Loft Pursuits creates hard candy with complex flavors that evoke memories and imagination.
Summary
- The video discusses the intricate process of making hard candy with flavors designed to trigger specific memories and responses.
- Flavors include blueberry pie, apple cider, sweet corn, and ham, each with unique ingredients and techniques to replicate the intended taste.
- The candy making process is carefully designed to manipulate texture and flavor release, using acids and other components for an authentic experience.
- The video pays homage to Willy Wonka by creating a full meal experience in candy form, emphasizing the power of flavor in invoking nostalgia and imagination.
Chapter 1
Introduction to the primacy of flavor in evoking memories and the goal to recreate a full meal in hard candy form.
- Flavor as a primal instinct can trigger memories.
- The aim is to create a full meal experience with hard candy, including blueberry pie, sweet corn, apple cider, and ham.
Chapter 2
The process of making blueberry pie flavored candy, emphasizing the role of sugars, acids, and texture.
- Corn syrup and sugar create an amorphous solid, ideal for hard candy.
- Blueberry flavor is enhanced with acid, while pie crust flavor uses baked notes.
- The liquid flavoring reduces water content to maintain consistency.
Chapter 3
Coloring and shaping the candy, utilizing a cooling table and traditional equipment to ensure proper consistency and appearance.
- Food coloring is applied for an even color throughout the candy.
- The cooling table is used to bring the candy to a clay-like consistency before it solidifies.
- Pulled candy is used to create stripes with more surface area, affecting flavor release.
Chapter 4
Creating the apple cider candy with a focus on emulating carbonation and the use of different acids for varied sensory responses.
- Apple cider candy is made to simulate carbonation through the reaction of baking soda and malic acid.
- Different acids, such as citric and malic, are chosen to trigger specific taste responses and memories.
Chapter 5
Chapter 6
Chapter 7
The development of ham candy, a vegan product that replicates the complex flavors of ham without containing any meat.
- Ham candy was developed over months to perfectly imitate the flavor without actual ham.
- The flavor is designed to be instantly recognizable as ham to anyone who tries it.
Chapter 8
The final thoughts on the craft of candy making, its ability to evoke imagination, and the personal experience of taste.
- Candy making is an art that can evoke imagination and personal memories.
- The experience of tasting these candies is unique to each individual and connects to the inspiration from Willy Wonka.
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