I'm NOT Quitting YouTube, But...

The Science Asylum

The Science Asylum

4 min, 42 sec

The creator announces channel changes, emphasizes viewer support, and rejects typical content strategies for personal passion.

Summary

  • The creator assures viewers he is not quitting YouTube but needs to make changes for sustainability.
  • Revenue has been split between sponsors, YouTube ads, and Patreon, but sponsored content causes stress and dissatisfaction.
  • The creator will avoid sponsors in 2024 and seek viewer support via Patreon, YouTube memberships, or one-time book purchases.
  • Analytics will no longer guide content creation; the creator will focus on subjects of personal interest rather than broad appeal.
  • Midroll ads will be removed, and the creator acknowledges poor business decisions but prioritizes education over content quantity.

Chapter 1

Not Quitting, but Changes Ahead

0:00 - 15 sec

The creator starts by clarifying that he is not leaving YouTube, but mentions upcoming changes for channel sustainability.

The creator starts by clarifying that he is not leaving YouTube, but mentions upcoming changes for channel sustainability.

  • The creator begins by addressing the audience with a light-hearted greeting and immediately clarifies he is not quitting YouTube.
  • He acknowledges recent videos from others about leaving the platform and wishes Tom Scott well.
  • Despite not leaving, he emphasizes the need for changes to maintain the channel's sustainability.

Chapter 2

Transition to Viewer Support

0:16 - 54 sec

The creator explains his desire to transition to viewer-supported revenue and outlines the current revenue streams.

The creator explains his desire to transition to viewer-supported revenue and outlines the current revenue streams.

  • The creator reveals his intent to make the channel primarily viewer-supported.
  • He breaks down the current revenue model, which includes sponsorships, YouTube ads, and Patreon contributions.
  • He expresses the stress sponsorships cause him and his dissatisfaction with how it affects content, leading to his decision to stop accepting them in 2024.

Chapter 3

Support Options and Appreciation

1:10 - 1 min, 3 sec

Various support options are presented to the audience with reassurances not to overextend financially.

Various support options are presented to the audience with reassurances not to overextend financially.

  • The creator invites viewers to support the channel through Patreon, highlighting the benefits like monthly live Q&A sessions and Discord server access.
  • He suggests YouTube memberships as another form of support, mentioning perks like live stream access, custom emojis, and comments icons.
  • A physics book sale is mentioned as a one-time support option, with a note that the price will increase at the end of January.
  • The creator acknowledges financial support might not be possible for everyone and shows appreciation for continued viewership.

Chapter 4

Embracing Authentic Content Creation

2:15 - 49 sec

The creator rejects the influence of analytics on content creation, choosing to focus on personal interests.

The creator rejects the influence of analytics on content creation, choosing to focus on personal interests.

  • He discusses past attempts to appeal to a broader audience and his decision to stop considering analytics.
  • The creator embraces his unique interests and commits to creating content he is personally passionate about, regardless of performance expectations.
  • He uses the Planetary Rings video as an example of content made out of personal interest rather than for broad appeal.

Chapter 5

Ad Strategy Overhaul

3:09 - 49 sec

The creator announces the removal of midroll ads and maintains a focus on education over business.

The creator announces the removal of midroll ads and maintains a focus on education over business.

  • Midroll YouTube ads are being removed, though pre-roll and post-roll ads will remain for the time being.
  • The creator expresses discomfort with the intrusive nature of midroll ads and confirms their removal.
  • He acknowledges that some decisions may not be sound business moves but maintains his focus on education over content production.

Chapter 6

Final Plea for Support and Sign-off

3:58 - 19 sec

The creator reiterates the call for support and thanks existing supporters, emphasizing the unique nature of his content.

The creator reiterates the call for support and thanks existing supporters, emphasizing the unique nature of his content.

  • The creator makes a final plea for viewer support in 2024, emphasizing the importance of financial contributions to the channel's continuation.
  • He thanks current financial supporters, crediting them with his continued presence on the platform.
  • Physics is acknowledged as a difficult subject to sell on YouTube, but the creator expresses a desire to share his passion with like-minded viewers.