Apple quietly disposed of 2,700 Lisa computers in a Utah landfill, an event shrouded in mystery until discovered through a newspaper article.

• In 1989, Apple buried 2,700 Lisa computers in a landfill in Logan, Utah, a fact known only because of an old newspaper article.
• The event has the air of an urban legend, prompting further investigation into its truth and context.
• The initial details include a used computer store and an unusual business deal.

A search for the truth about the Lisa's burial leads to Utah, where interviews and old records are sought to piece together the story.

• The search for the truth about the Lisa's burial takes the investigators to Utah.
• Anecdotes from the past are collected, contributing to the understanding of Lisa's legend.

Apple's early success with the Apple II funded the Lisa project, an innovative computer that aimed to change the computing industry.

• Apple's success in the personal computer market was largely due to the Apple II.
• The company aimed to stay ahead of competition by creating the Lisa, a computer with a new kind of technology, such as a graphical user interface.

Steve Jobs' involvement with the Lisa was marked by passion and controversy, ultimately leading to his removal from the project.

• Steve Jobs, at age 25, was a driving force behind the Lisa project, but his management style caused friction.
• His passion for the Lisa led to conflict, and he was eventually ousted from the team.

The Lisa launched to great fanfare but was overshadowed by the cheaper Macintosh, also pushed by Steve Jobs.

• Reviewers praised the Lisa for its innovation, but it struggled in the market with a high price tag and competition from IBM PCs.
• Steve Jobs, having taken over the Macintosh project, undermined the Lisa, leading to its decline.

Bob Cook's Sun Remarketing extended the Lisa's life by selling refurbished units and providing support, gaining notable success.

• Bob Cook acquired Apple III's and later Lisa computers, refurbishing and selling them under Sun Remarketing.
• His company provided a second life for the Lisa, modifying it and rebranding it as the Lisa Professional.

Apple unexpectedly decided to take back the Lisa computers from Sun Remarketing, leading to their destruction.

• In a surprising move, Apple repossessed the Lisa computers from Bob Cook, despite the ongoing business.
• The Lisa computers were then buried in a landfill, an act that was monitored by hired guards.

The burial of the Lisa computers marked a pivotal moment in Apple's history, reflecting a shift towards a future-focused strategy.

• The Lisa's landfill fate has become a part of tech folklore, highlighting a period of trial and error for Apple.
• The incident is reflective of Apple's transition towards innovation and control, particularly under Steve Jobs' later leadership.

The motivations behind Apple's decision to bury the Lisa computers remain speculative, with business strategy being a likely factor.

• Apple's exact reasons for burying the Lisa computers are unclear, but business considerations are suspected.
• Theories suggest the burial was to avoid distractions from Apple's focus on new products or to claim a tax write-off.

Bob Cook reflects on his journey with the Lisa and Apple's transformation into the company it is today.

• Bob Cook's business thrived when Apple was without Steve Jobs, but faced challenges upon his return.
• The story of the Lisa and Bob's involvement with Apple reflects a stark contrast to the company's later success and strategic focus.