Shark Tank US | All Five Sharks Fight For Deal With TheMagic5

Entrepreneurs Rasmus and Boom pitch their custom-fitted swimming goggles, The Magic Five, to the Sharks, asking for $500,000 for 2.5% equity.

Summary

  • Rasmus and Boom introduce The Magic Five, custom-fitted goggles made using facial scanning technology to provide a perfect fit.
  • They explain their product's advantages, such as no leakage and no marks after use, and state that top swimmers and triathletes are already their customers.
  • The asking price is $500,000 for 2.5% equity, with goggles selling at $55 and a cost of $14 to make.
  • The company's revenue growth is strong, and they have a utility patent on the fitting algorithm.
  • After intense negotiations, they accept Robert Herjavec's offer of $1 million for 6.5% equity.

Chapter 1

Introduction to The Magic Five

0:00 - 1 min, 13 sec

Rasmus and Boom introduce their company, The Magic Five, and their innovation in the fitness accessory space.

Rasmus and Boom introduce their company, The Magic Five, and their innovation in the fitness accessory space.

  • The entrepreneurs pitch their unique custom-fitted swimming goggles to the Sharks.
  • They emphasize the common problems with standard goggles such as discomfort and leakage.
  • The Magic Five uses face-scanning technology to create a perfect fit for every individual.

Chapter 2

Product Details and Business Model

1:13 - 1 min, 48 sec

The entrepreneurs discuss the details of their product, including the scanning process and pricing strategy.

The entrepreneurs discuss the details of their product, including the scanning process and pricing strategy.

  • Scanning a face takes 13 seconds, and the product is delivered directly to the customer's doorstep.
  • The goggles are priced at $55, with a variety of tints available for different swimming conditions.
  • They seek an investment to scale up their operations and make the goggles available to all swimmers.

Chapter 3

Financials and Company Growth

3:01 - 1 min, 42 sec

Rasmus and Boom provide financial details and discuss the company's growth trajectory.

Rasmus and Boom provide financial details and discuss the company's growth trajectory.

  • The company has 40,000 customers and a lifetime revenue of $3 million since its start in 2018.
  • Revenue growth has tripled each year, with the current year's revenue already at $1.5 million.
  • The entrepreneurs discuss their manufacturing process and intellectual property protection.

Chapter 4

Sharks' Offers and Negotiations

4:43 - 3 min, 26 sec

The Sharks make various offers to the entrepreneurs, leading to a heated negotiation.

The Sharks make various offers to the entrepreneurs, leading to a heated negotiation.

  • Kevin O'Leary makes the first offer, asking for 7.5% equity for $500,000.
  • Mark Cuban and Lori Greiner propose a joint venture debt deal with a royalty structure.
  • Robert Herjavec offers $500,000 for 5% equity, emphasizing his experience in the swimming market.

Chapter 5

Deal Closure with Robert Herjavec

8:09 - 1 min, 46 sec

After a series of counteroffers, Rasmus and Boom close a deal with Robert Herjavec.

After a series of counteroffers, Rasmus and Boom close a deal with Robert Herjavec.

  • Robert modifies his offer to $1 million for 6.5% equity, doubling the initial investment request.
  • The entrepreneurs quickly accept Robert's offer, concluding the negotiation.
  • They express excitement about working with Robert to take their business to the next level.